Yoast SEO
SEO Tools, by Yoast
WordPress SEO plugin whose Premium licence is US$118.80 a year and covers one site or domain.
- Score
- Not yet scored
- Price
- Flat rate from $118.80/yr
- Suits
- Solo, Small teams (2–50), Mid-size (51–500)
- Runs
- Self-hosted on Web
- Best for
- Solo, Small teams (2–50), Mid-size (51–500)
- Free option
- None
- Standout
- Content optimisation
About Yoast SEOYoast
Yoast SEO is the long-standing WordPress plugin for on-page optimisation. Premium is sold per site: one subscription covers one site or domain, with bulk discounts for more. It adds redirect management, multiple keyphrases per page, bulk metadata editing, content planning, internal linking suggestions and support around the clock, and it now bundles the Local SEO, Video SEO and News SEO plugins. A free version of the plugin remains available.
- Platforms
- Web
- Company
- Yoast
- Founded
- 2010
- Headquarters
- Not verified
Pricing
List prices from the vendor's own page, verified Sep 5, 2026Premium
$118.80per year/year
US$118.80 a year excluding VAT. One subscription covers one site or domain; bulk discounts apply to more.
What it can do
Verified capabilities; anything unconfirmed says so- Content optimisationMultiple keyphrases, content planning and internal linking suggestions are listed as Premium features.Yes
- Local SEOPremium now includes the Local SEO plugin.Yes
Integrates with Shopify, WooCommerce and WordPress.
How we scored it
Editorial, against published criteriaNot reviewed by our editors yet. The facts above are still verified.
Often shortlisted instead
All alternatives- No preview yet
Rank Math
Unlimited personal sites on one licence and a keyword rank tracker Yoast does not include.
Free plan, paid from €95.88/yrNot yet scored 
Screaming Frog SEO Spider
External crawler for issues a content plugin cannot detect.
Free plan, paid from £199/yrNot yet scored
Surfer
Content guidance measured against pages that already rank, rather than editor checks.
Flat rate from $49/moNot yet scored
Side by side:Rank Math vs Yoast SEO
Not sure this is the one? Find software like this with the SEO Tools finder.
Where it fits
Editorial rankings and reading that mention this productRanked for
- SEO tools for WordPress sites: suitability 88 of 100. Runs in WordPress with a free edition; Premium is per site and bundles Local, Video and News SEO.
- SEO tools for freelancers and small sites: suitability 66 of 100. US$118.80 a year for one site, with a free edition to start from.
Reading
- How to choose SEO software Match the tool to the job, then check the three numbers that actually decide the bill: seats, projects and the quota that runs out first.
Data last verified Sep 5, 2026 from yoast.com and manual checks. Facts we cannot verify stay marked as not verified. Some vendor links are affiliate links; they never change a score. How we evaluate
Sources and verification
- Official websiteSep 4, 2026
- Official pricing pageSep 4, 2026
- Manual verificationSep 4, 2026