Rank Math vs Yoast SEO
Our verdict
It depends on your prioritiesThe two WordPress plugins, separated by how many sites one licence covers.
TechBigs verdict, published Sep 4, 2026
Rank Math is the better value for anyone running more than one site: its entry licence covers unlimited personal sites. Yoast is a per-site subscription and now bundles its Local, Video and News plugins into Premium.
Read the full analysis
What a licence covers
Rank Math PRO is €95.88 a year for unlimited personal sites with 500 tracked keywords; Business is €299.88 for 100 client sites and 10,000 keywords; Agency is €659.88 for 500 sites and 50,000 keywords. Yoast SEO Premium is US$118.80 a year excluding VAT, and one subscription covers one site or domain, with bulk discounts for more.
What comes with the paid tier
Rank Math's paid tiers include a keyword rank tracker and local SEO with multiple locations. Yoast Premium adds redirect management, multiple keyphrases, bulk metadata editing, content planning, internal linking suggestions and support around the clock, and bundles the Local SEO, Video SEO and News SEO plugins.
Both keep a free edition
Each vendor offers a free version of the plugin, so the paid decision is about tracking, multiple sites and the extra plugins rather than about basic on-page control. Neither plugin crawls a site from outside it, which is why a desktop crawler usually sits alongside one of them.
Where they differ
2 facts that can decide it; identical facts are below- PricingRank Math: Free plan, paid from €95.88/yrYoast SEO: Flat rate from $118.80/yr
- Free optionRank Math: Free planYoast SEO: None
Everything else
Same on both unless markedBasics
Scroll sideways to see every product.
| Basics | Rank Math | Yoast SEO |
|---|---|---|
| Pricing (products differ) | Free plan, paid from €95.88/yr | Flat rate from $118.80/yr |
| Pricing model (products differ) | Free plan available | Flat rate |
| Free plan (products differ) | Yes | No |
| Category | SEO Tools | SEO Tools |
| Product type | Plugin | Plugin |
| Free trial | No | No |
| Deployment | Self-hosted | Self-hosted |
| Team size | Solo, Small teams (2–50), Mid-size (51–500) | Solo, Small teams (2–50), Mid-size (51–500) |
Pricing
Rank Math
- FreeFree
Free
- PRO€95.88/yr
Flat rate
- Business€299.88/yr
Flat rate
- Agency€659.88/yr
Flat rate
Yoast SEO
- Premium$118.80/yr
Flat rate
Features
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| Feature | Rank Math | Yoast SEO |
|---|---|---|
| Rank tracking (products differ) | Yes | Not verified |
| Content optimisation (products differ) | Not verified | Yes |
| Keyword research | Not verified | Not verified |
| Backlink analysis | Not verified | Not verified |
| Technical site audit | Not verified | Not verified |
| Competitor analysis | Not verified | Not verified |
| Local SEO | Yes | Yes |
Integrations
Scroll sideways to see every product.
| Integration | Rank Math | Yoast SEO |
|---|---|---|
| Google Search Console (products differ) | Native | Not listed |
| Shopify (products differ) | Not listed | Native |
| WooCommerce (products differ) | Not listed | Native |
| WordPress | Native | Native |
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