ActiveCampaign vs Klaviyo
Every value comes from the product records. Facts we have not verified are marked, never guessed.
- No preview yet
ActiveCampaign
Email Marketing
- Score
- Not yet scored
- Price
- Usage-based
- Suits
- Small teams (2–50), Mid-size (51–500), Enterprise (500+)
- Free option
- Free trial
- No preview yet
Klaviyo
Email Marketing
- Score
- Not yet scored
- Price
- Free plan available
- Suits
- Small teams (2–50), Mid-size (51–500), Enterprise (500+)
- Free option
- Free plan
Where they differ
2 facts that can decide it; identical facts are below- PricingActiveCampaign: Usage-basedKlaviyo: Free plan available
- Free optionActiveCampaign: Free trialKlaviyo: Free plan
Everything else
Same on every product unless markedBasics
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| Basics | ActiveCampaign | Klaviyo |
|---|---|---|
| Pricing (products differ) | Usage-based | Free plan available |
| Pricing model (products differ) | Usage-based | Free plan available |
| Free plan (products differ) | No | Yes |
| Free trial (products differ) | Yes | No |
| Category | Email Marketing | Email Marketing |
| Product type | SaaS | SaaS |
| Deployment | Cloud | Cloud |
| Team size | Small teams (2–50), Mid-size (51–500), Enterprise (500+) | Small teams (2–50), Mid-size (51–500), Enterprise (500+) |
Pricing
ActiveCampaign
- StarterNot verified
Usage-based, 14-day trial
- PlusNot verified
Usage-based, 14-day trial
- ProNot verified
Usage-based, 14-day trial
- EnterpriseNot verified
Usage-based, 14-day trial
Klaviyo
- FreeFree
Free
- Paid plan (built to size)Not verified
Usage-based
Features
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| Feature | ActiveCampaign | Klaviyo |
|---|---|---|
| Drag-and-drop email editor (products differ) | Not verified | Yes |
| Automation workflows (products differ) | Yes | Not verified |
| Landing pages (products differ) | Yes | Not verified |
| A/B testing | Not verified | Not verified |
| Signup forms and pop-ups | Not verified | Not verified |
| Audience segmentation | Yes | Yes |
| Transactional email | Not verified | Not verified |
| Ecommerce features | Yes | Yes |
Integrations
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| Integration | ActiveCampaign | Klaviyo |
|---|---|---|
| Mailchimp (products differ) | Not listed | Native |
| Shopify (products differ) | Not listed | Native |
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