ActiveCampaign
Email Marketing, by ActiveCampaign
Automation-led platform in four tiers; the published prices are calculated from contact volume rather than shown as fixed numbers.
- Score
- Not yet scored
- Price
- Usage-based
- Suits
- Small teams (2–50), Mid-size (51–500), Enterprise (500+)
- Runs
- Cloud on Web, iOS, Android, API
- Best for
- Small teams (2–50), Mid-size (51–500), Enterprise (500+)
- Free option
- 14-day trial
- Standout
- Automation workflows
About ActiveCampaignActiveCampaign
ActiveCampaign sells marketing automation first and email second: workflows, segmentation and CRM or ecommerce integrations are what separate the tiers. The plan ladder runs Starter, Plus, Pro and Enterprise, with one user on the first two tiers, three on Pro and five on Enterprise, and the contact-to-send multiple rising with the tier. The pricing page computes the monthly figure from a contact-count selector, so no fixed price is recorded here. Every tier states a fourteen-day free trial, free migration and onboarding, and a thirty-day money-back guarantee.
- Platforms
- Web, iOS, Android, API
- Company
- ActiveCampaign
- Founded
- Not verified
- Headquarters
- Not verified
Pricing
List prices from the vendor's own page, verified Sep 5, 2026Starter
Price not verified
One user and a ten-times contact-to-send multiple. The price is calculated from the contact count on the pricing page and was not displayed as a number.
14-day free trial.
Plus
Price not verified
One user, a ten-times send multiple and unlimited automation actions. Price calculated from the contact count.
14-day free trial.
Pro
Price not verified
Three users, a twelve-times send multiple and advanced segmentation. Price calculated from the contact count.
14-day free trial.
Enterprise
Price not verified
Five users, a fifteen-times send multiple, premium segmentation and premium ecommerce integrations. Price calculated from the contact count.
14-day free trial.
What it can do
Verified capabilities; anything unconfirmed says so- Automation workflowsMarketing automation with unlimited automation actions is listed.Yes
- Landing pagesLanding pages are listed on the pricing page.Yes
- Audience segmentationAdvanced and premium segmentation are listed by tier.Yes
- Ecommerce features"Standard CRM & premium ecommerce integrations" are listed by tier.Yes
No integrations verified yet.
How we scored it
Editorial, against published criteriaNot reviewed by our editors yet. The facts above are still verified.
Often shortlisted instead
All alternatives- No preview yet
GetResponse
Publishes its monthly price at each contact tier, which ActiveCampaign's page does not.
Flat rate from €16/moNot yet scored - No preview yet
Brevo
Automation from US$18 a month with a fixed figure and transactional sending in the same account.
Free plan, paid from $9/moNot yet scored - No preview yet
Klaviyo
Deeper option for stores; also priced through a builder rather than a published table.
Free plan availableNot yet scored
Side by side:GetResponse vs ActiveCampaign
Not sure this is the one? Find software like this with the Email Marketing finder.
Where it fits
Editorial rankings and reading that mention this productReading
- How to choose email marketing software The four questions that decide the shortlist: what the price counts, how many seats you need, whether transactional email belongs in the same account, and what the free tier really allows.
Data last verified Sep 5, 2026 from activecampaign.com and manual checks. Facts we cannot verify stay marked as not verified. Some vendor links are affiliate links; they never change a score. How we evaluate
Sources and verification
- Official websiteSep 4, 2026
- Official pricing pageSep 4, 2026
- Manual verificationSep 4, 2026