MailerLite vs EmailOctopus
Every value comes from the product records. Facts we have not verified are marked, never guessed.
- No preview yet
MailerLite
Email Marketing
- Score
- Not yet scored
- Price
- Free plan, paid from $12/mo
- Suits
- Solo, Small teams (2–50), Mid-size (51–500)
- Free option
- Free plan
- No preview yet
EmailOctopus
Email Marketing
- Score
- Not yet scored
- Price
- Free plan, paid from $9/mo
- Suits
- Solo, Small teams (2–50)
- Free option
- Free plan
A two-tier creator platform against a two-plan sender with a ten-times larger free ceiling.
TechBigs verdict, published Sep 4, 2026
Where they differ
2 facts that can decide it; identical facts are below- PricingMailerLite: Free plan, paid from $12/moEmailOctopus: Free plan, paid from $9/mo
- Team sizeMailerLite: Solo, Small teams (2–50), Mid-size (51–500)EmailOctopus: Solo, Small teams (2–50)
Everything else
Same on every product unless markedBasics
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| Basics | MailerLite | EmailOctopus |
|---|---|---|
| Pricing (products differ) | Free plan, paid from $12/mo | Free plan, paid from $9/mo |
| Free trial (products differ) | Yes | No |
| Team size (products differ) | Solo, Small teams (2–50), Mid-size (51–500) | Solo, Small teams (2–50) |
| Category | Email Marketing | Email Marketing |
| Product type | SaaS | SaaS |
| Pricing model | Free plan available | Free plan available |
| Free plan | Yes | Yes |
| Deployment | Cloud | Cloud |
Pricing
MailerLite
- FreeFree
Free
- Comfort$12/mo
Flat rate, 14-day trial
- Power$25/mo
Flat rate, 14-day trial
- EnterpriseOn request
Contact sales
EmailOctopus
- StarterFree
Free
- Pro$9/mo
Flat rate
Features
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| Feature | MailerLite | EmailOctopus |
|---|---|---|
| A/B testing (products differ) | Yes | Not verified |
| Audience segmentation (products differ) | Yes | Not verified |
| Ecommerce features (products differ) | Yes | Not verified |
| Drag-and-drop email editor | Yes | Yes |
| Automation workflows | Yes | Yes |
| Landing pages | Yes | Yes |
| Signup forms and pop-ups | Yes | Yes |
| Transactional email | Not verified | Not verified |
Integrations
Scroll sideways to see every product.
| Integration | MailerLite | EmailOctopus |
|---|---|---|
| Mailchimp (products differ) | Not listed | Native |
| Shopify (products differ) | Native | Not listed |
| WooCommerce (products differ) | Native | Not listed |
| WordPress (products differ) | Native | Not listed |
| Zapier (products differ) | Native | Not listed |
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