Mailchimp vs Brevo
Every value comes from the product records. Facts we have not verified are marked, never guessed.
- No preview yet
Mailchimp
Email Marketing
- Score
- Not yet scored
- Price
- Free plan, paid from $13/mo
- Suits
- Solo, Small teams (2–50), Mid-size (51–500)
- Free option
- Free plan
- No preview yet
Brevo
Email Marketing
- Score
- Not yet scored
- Price
- Free plan, paid from $9/mo
- Suits
- Solo, Small teams (2–50), Mid-size (51–500)
- Free option
- Free plan
Two general-purpose platforms with opposite pricing logic: Mailchimp charges for the contacts you keep, Brevo for the emails you send.
TechBigs verdict, published Sep 4, 2026
Where they differ
1 fact that can decide it; identical facts are below- PricingMailchimp: Free plan, paid from $13/moBrevo: Free plan, paid from $9/mo
Everything else
Same on every product unless markedBasics
Scroll sideways to see every product.
| Basics | Mailchimp | Brevo |
|---|---|---|
| Pricing (products differ) | Free plan, paid from $13/mo | Free plan, paid from $9/mo |
| Free trial (products differ) | Yes | No |
| Category | Email Marketing | Email Marketing |
| Product type | SaaS | SaaS |
| Pricing model | Free plan available | Free plan available |
| Free plan | Yes | Yes |
| Deployment | Cloud | Cloud |
| Team size | Solo, Small teams (2–50), Mid-size (51–500) | Solo, Small teams (2–50), Mid-size (51–500) |
Pricing
Mailchimp
- FreeFree
Free
- Essentials$13/mo
Flat rate, 14-day trial
- Standard$20/mo
Flat rate, 14-day trial
- Premium$350/mo
Flat rate, 14-day trial
Brevo
- FreeFree
Free
- Starter$9/mo
Flat rate
- Standard$18/mo
Flat rate
- Professional$499/mo
Flat rate
Features
Scroll sideways to see every product.
| Feature | Mailchimp | Brevo |
|---|---|---|
| Drag-and-drop email editor (products differ) | Not verified | Yes |
| A/B testing (products differ) | Not verified | Yes |
| Landing pages (products differ) | Not verified | Yes |
| Transactional email (products differ) | Not verified | Yes |
| Ecommerce features (products differ) | Not verified | Yes |
| Automation workflows | Yes | Yes |
| Signup forms and pop-ups | Yes | Yes |
| Audience segmentation | Yes | Yes |
Integrations
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| Integration | Mailchimp | Brevo |
|---|---|---|
| QuickBooks (products differ) | Native | Not listed |
| WooCommerce (products differ) | Native | Not listed |
| Mailchimp | Native | Native |
| Shopify | Native | Native |
| Stripe | Native | Native |
| WordPress | Native | Native |
| Zapier | Native | Native |
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